iSpot.tv Raises $30 Million to Accelerate TV Ad Measurement Innovations

ISpot.tv, the TV ad measurement company trusted by hundreds of disruptive brands, is excited to announce today that it is bolstering the rapid adoption of its industry-leading TV advertising analytics with an additional $30 million of investment capital. The Series C round was led by two prominent investment firms, Insight Venture Partners and Madrona Venture Group, and brings total investment in the company to $57.8 million since the company became the first to offer real-time TV advertising analytics at scale in 2012.